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Newly Updated

New Website Design

After a Successful First Few Months We Have Expanded Our Website To a New, Easier-To-Use and Fresh Looking One! With This Change We Have Added a Few New Products As Our Third Collection!


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Our Social Media

For Regular Updates Follow Our Social Media Where We Post Release Dates, Collection Pics, Customer Photos, and more...

Instagram: @Urban.sweden

TikTok: urbansweden0

About Us

URBAN SWEDEN

URBAN SWEDEN was created in Malmö, Sweden mid 2024 by a single student, but it all started further back...

In early 2016, inspiration began to emerge from observing the creations of the then-current OFF-WHITE owner Virgil Abloh through each of his yearly clothing releases. This inspiration, along with a drive to create our own designs, was further fueled as fashion brands pushed the boundaries with bold, daring, and high-end collections.

Urban Sweden's goal is to make streetwear, everyday wear, and luxury fashion that is not only sustainable for the planet and durable, but also affordable for everyone.

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Have questions? Get in touch with us at any time.